Home Knowledge Base Reporting Data Source Improvements - February 2019



FAQ - Reporting


We are excited to announce a new set of fields and data views in our February release. 

What's new?

New Data Source

  • Raven Tools Site Auditor


New Fields​ & Data Views
  • Google Ads - Device Support for “TV Screens”
  • Facebook Ads - Field Deprecation
    • The following fields have been deprecated on the Facebook side.  TapClicks will maintain any data loaded to date but will not be populating these fields moving forward.
    • If Facebook exposes these again in the API, we will work to expose those in the system
      • “Website Conversions”
      • “Website Conversions Value”
      • “Website Checkouts”
      • “Website Checkouts Conversion Value (Conversion Tracking Pixel)”

  • DataXu - Geo Widget Support

API Upgrades
  • Campaign Manager
  • Platform161
  • Kenshoo

Private Date Sources & Views (available by request only)

The following values are available to instances on a by request only basis. To take advantage of these, please reach out to your Customer Success Manager or [email protected]

  • New Connector - Brightcove  Video Cloud
  • Add Data View - Google Ads Manager - Creative Sizes
  • Add Data View - Facebook Insights - Page Like by Language
  • Add Data View - Centro DSP - Zip Code Performance
  • Add Data View - Centro DSP - Device Performance
  • Add Data View - Centro DSP - Data Segments (Audience)
  • Add Data View - Simpli.fi - Audience
  • Add Data View - Simpli.fi - Zip+4 Performance

Hey, how come new connectors have to be requested to be enabled on my instance?

As TapClicks develops new code, we make every effort to handle every possible scenario when working with a partner data source.  Sometimes different configurations on accounts for those data sources can lead to unexpected results when we ask for data through the connectors.
By controlling the access to these data sources initially, we’re able to ensure work with you when you turn it on to see that things go smoothly and quickly react in the event that they do not.
Our prime directive is to ensure that your reporting experience has no bumps along the way and this new approach to integrations will help us help you.