Home Knowledge Base FAQ - Make It Yours - All About Customizations Can I add Markup or Margin percentages to my marketing spend?

FAQ - Make It Yours - All About Customizations

FAQ - Make It Yours - All About Customizations

Make It Yours - All About Customizations

Can I add Markup or Margin percentages to my marketing spend?

The short answer is yes you can! See below for more details.


How Do The Margins or Markups Show in the Dashboard?

  • Markup/Margin is applied to Cost related metrics (Cost, CPC, Spend, etc.)
  • These Margins/Markups will only be applied after a fetch of the data, so hit Update dashboard or wait for our system's daily fetch in the early morning
  • In order to see the correct amount, with the margin/markup applied, make sure you have the Client Cost metrics (Client Cost, Client CPC, CLient Spend, etc.) active in your Data Profile.​
  • Also make sure that the regular Cost metric are inactive

 

Client Cost Metrics

  • The raw cost metrics (Cost, CPC, Spend, etc.) should be removed from the active columns within the Data Profile. 
  • Then new ones, such as Client Cost, Client CPC etc., should be added to the active column.
  • Please note that there are cost metrics at various points in the drill downs for the many Data Sources and if you don not want clients to see raw cost it is best to go through the various levels and remove the non-client facing metrics


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